Southampton Pediatrics Office of Dr. Michael Cicero and Dr. Anrae Applewhite

Published 8:59 am Wednesday, December 16, 2009

Name of person featured: Cynthia Cobb

Name of Business: Southampton Pediatrics Office of Dr. Michael Cicero and Dr. Anrae Applewhite

Street address: 106 C Fairview Drive, Franklin, VA 23851

Phone number: (757) 569-9397

Operating hours: Monday-Friday

Nature of business: Pediatrics

Principle owner/manager or title: Dr. Michael Cicero

Prior locations: Our previous office was above what is now the OBGYN office.

Number of employees: Two doctors, six staff

How’s business? Excellent! We stay very busy, especially since Dr. Applewhite joined our office. There is always a need for pediatricians.

One thing you wish everyone knew about your business: We would like everyone to know how wonderful the doctors and staff are here at Southampton Pediatrics. We work hard to accommodate all our patients.

Something you offer that a customer won’t find elsewhere: Caring pediatric care and an experienced pediatric team

Advice to young entrepreneurs: Follow your dreams and always work to improve yourself so that you can provide excellent service to others.

Your first job: Cashier at Winn Dixie

Your role model (in business or in life generally): Denise Bunn, my former nurse manager at the hospital. She was excellent. She showed compassion and always stayed on top of things.

The key to a successful business is: Trying to be the best you can be for your employees so that your business can provide the best care for its customer/client/patient. In our case, to provide the best patient care for our patients.